It’s enough to say the word Preethi in different Indian consumer’s home and it is usually certain to reach a tone regarding familiarity. Boasting of being one involving the largest mixie manufacturers within the entire country, Preethi, some sort of leading brand, that will runs on key values of customer trust, ethics running a business practices and quality in products and services, has become a house name and offers made almost ten million sales inside the country.

The brand name has to their credit, 14000 traders and has 450 certified service centers of which cater to all associated with your repairs along with dedication. Moreover, there are 93 customer proper care centers and ciento tres distributors in Of india. The manufacturer has likewise had an intercontinental customer base as it reaches up to numerous countries for instance UNITED STATES OF AMERICA, Canada, the Middle Eastern, Sri Lanka, Dalam negri, Singapore, Malaysia, Nepal, Indonesia, Bangladesh, Australia and UK.

History of Preethi Kitchen Kitchen appliances

Having started out in the yr 1978, Preethi will be one of the leading manufacturers involving mixer grinders. Furthermore, the rand name has seven manufacturing facilities spread across the states involving Tamil Nadu plus Himachal Pradesh. panasonic monster mixer grinder In the course of its inception, the particular brand was not but recognised, when it was began primarily by way of a class of enthusiastic members and had its network only inside the areas of Chennai. However with typically the rapid sales of its first few mixer grinders, the company Preethi came to be and since then, the brand has been from the forefront, constantly striving for quality, quality and creativity.

In the 33 years that the brand had expended on establishing alone, it gained the positioning of being amount one in the country. Therefore, Preethi that has been famous only in the southern area of India, soon grew to become a national company and gained worldwide fame inside a period of couple of years. Some of the crucial areas that typically the brand decided to focus on are r and d, innovation, marketing technique plus the services delivered. R and d combined with market feedback, guided the brand to improve itself in myriad ways. The company also extensively centered on consumer actions and rectified regions which needed development.

Quality parameters and even technology used

A single of the additional key areas where typically the brand has jumped higher, is it is dedication to quality and material. Actually since 2002, the particular ISO 9001-2008 licensed brand has already been growing annually at the rate involving 25 percentage in addition to also has to its credit, a new host of honours. The hallmark of the brand, is the assurance of quality, which is evident in every product of which Preethi produces, no matter if its an existing product or a new product under development. Some of typically the innovative technological advices that this brand has introduced in the range of products contain a 750W electric motor, super extractor, work and store center, flexi lid, computer chip n’ salad producer, turbovent technology, secure jar lock in addition to a three stage lid lock.

Sales strategies

Sincere and focused, Preethi has often adhered to greatest practices and constantly audits its product sales and distribution efficiencies. Moreover, the advertising and marketing efforts are built on solid fundamentals. With a very clear understanding of consumer behavior, the rand name has progressed forward. Furthermore, the particular packaging design offers been one associated with the other plus points of this company.

Companies series

Apart from mixer grinders, the particular brand also expands its range of products in order to auto cookers, warmers, induction cooktops, electric power cookers, wet mills, coffee makers, kettles and irons. Each of Preethi’s products are developed in adherence to be able to strict safety criteria and are also durable in addition to robust, for suffered use. The Preethi Royale – MAGNESIUM 200 Mixer Mill is actually a chief illustration of the brand’s excellence. Pre-loaded with best locking systems, stainless steel jars, overload protection, high torque, noiseless motors and an ergonomic design for easy handling, makes product, a covetable choice for many individuals, looking with regard to vital attributes within their mixer mills. Some of typically the categories under which Preethi’s products are grouped under are commercial series, royale, magic, steele, blue leaf series, super mill series, nitro sequence, daisy, lavender, electrical power one, economy series, spice and 128 series.

To shop online

Using the onset involving online/ E-commerce sites, purchasing your ideal Preethi products some as mixer mills and induction cooktops has become much more easier. Think concerning it, you could avail easy and adaptable, easy-payment options like net banking, cash on delivery or even card on delivery, and make some sort of purchase in the ease of your real estate and enjoying the advantage associated with the product sent right at your doorstep. Moreover, whenever there is a need for a replacement unit, you can conveniently take advantage the exchange facility plus the product may be replaced inside time span involving few days. With all these benefits, online shopping provides truly established on its own as a feasible approach to most working professionals who are at a loss for time.

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